Vacancy for Marketing Communication Manager

Our client , a Belgian construction company that is introducing a better, faster & cheaper way to build houses in Sri Lanka, by revolutionizing the way custom built homes are configured, is on the lookout for the right fit to join their team.

  • Work closely with creative agencies and create campaigns that include Above the line, below the line advertising
  • Work closely with media agency to deliver against the targeted media splits
  • To develop effective segment marketing and communication strategies by working with multiple cross functional stakeholders to understand the product and recommend a suitable Go-To-Market communications plan.
  • To manage and execute new, non-traditional, marketing channels to achieve objectives of building brand awareness, shaping perceptions, and driving purchase behavior and nurturing brand loyalty.
  • To work closely with internal stakeholders to ensure optimal customer experience for products as well as the digital touch points.
  • To keep abreast of marketing tracking trends and implement tools to track the effectiveness of our direct / digital marketing campaigns.
  • To be able to analyze the performance marketing statistics to achieve drive to a higher click through and conversion.
  • To work closely with Brand, Product Marketing, Social Media and Sales teams to ensure that campaigns are in synergy with the wider marcomms plan
  • To manage allocated marketing budgets for various campaigns and activities.
  • A Degree in Marketing and Communication with 5-7 years’ experience, in fast-paced marketing environment, either in marketing agency or corporate environment.
  • Knowledge in digital performance marketing media and with past digital media experience to lead the conversation with digital media agencies, to drive higher awareness and conversions for the products.
  • Strong marketing, analytical and promotion skills
  • Good presentation and good interpersonal skills
  • 360 marketing competencies
  • Problem-solver, result-driven and highly motivated individual with positive disposition and energy, resilience in the face of negative sentiment.
  • A team player with strong project management skill with attention to details